Thursday, January 26, 2012

What can marketing teach you?

Why would a course in marketing be helpful even if you don't pursue marketing as a career?
I think that a course in marketing is definitely very helpful even if you don’t pursue a marketing career. For one you learn a great deal of information that you can use in your everyday life. For example you learn about how marketers get the customers attention. It is also helpful because we are surrounded by marketing every day through commercials, television, advertisements, and even the radio. So having the knowledge of how the marketers try to get the consumers, we as consumers can make better decisions when purchasing products. You also learn skills like the way people think when purchasing products and can learn how to communicate with customers and workers better. All of these skills can not only be helpful in your basic everyday life, but can also be very helpful in other careers that you can pursue. What do you think is the most important skill you can learn in a marketing class, if not pursing a marketing career?

Tuesday, January 24, 2012

Marketing Mix


Think of yourself as a "product".  Describe the other 3 P's of the marketing mix -- that is, how will you market yourself to a potential employer.

Product: If I am the product and I’m trying to sell myself for a job position then the first thing that I would do is make sure that I am completely prepared. I would make a resume with not mistakes. I would research about the company that I am applying for so I know about the position I am trying to get. I would tell them my strengths and what I have to offer; like that I am motivated and ambitious and committed to my jobs.

Place: As for place, I would tell them that I’m a graduate from college and young so would be willing to travel since nothing would be holding me back, and am excited for the experience. 

Promotion: I would again tell them that I am a graduate from college, and tell them what I have been involved in to share my experience and what I have learned with co-workers. 

Price: As a graduating college student I wouldn’t be asking for a large salary that other more experienced workers might be demanding. I would tell them that I’m just trying to get my foot in the door with more experience so wouldn’t demand big salary at first. 

What P do you think is the most importing in the hiring process?