Thursday, April 19, 2012

In response to Christine’s post…


If you were a business owner would you use Google's Customer Survey Tool to find out more about your consumers needs?

                I think that Google’s customer survey tool is a great idea. I would definitely consider using it if I was a business owner. It is a tool to see what your customers think, so it would be great to get feedback and see what you should or shouldn’t do differently. It is not too expense, and I would still pay even if it was a little more expensive because it is a great tool to actually know what your customers are feeling. Not to many business know that, and if they did they would progress a lot more.

Tuesday, April 17, 2012

Billboard Marketing


 Billboard marketing can be seen almost everywhere you go these days so it is a good idea if you want many people to see it. It will remain on display full time so that thousands of prospective citizens passing by will see it.

 
What marketers use billboards is because they are designed to catch the eye of potential customers, persuade them to visit a website and sometimes political messages are displayed. Because most people today want information quickly, billboard marketing is an effective tool to use because it offers simple solutions fast.

Billboard marketing is also very efficient when it comes to cost. You have many options like advertising in the newspaper, with flyers or even on television. One huge difference is that going with billboards will cost you 80% less than if you choose T.V. ads.

Some things that marketers need to realize is that a big majority of billboards can be seen on the sides of highways which means the purpose of the ads must be taken in while a person is driving 55 miles per hour. So they should be clear and to the point.
Do you think Billboard Marketing should be a top choice for marketers to use?